Ambassadors & Patrons

08 Sep 2026

How can you become an Ambassador or Patron for Wales’s largest homelessness and rough sleeping charity The Wallich?

The Wallich ambassadors and team wearing purple t-shirts

What is a charity Ambassador?

Our charity Ambassadors lend credibility, voice and visibility to The Wallich’s mission through public advocacy and storytelling.

Key characteristics of a charity Ambassadors

Charity Ambassadors for The Wallich should be:
• Well known individuals with a significant following and visibility
• Trusted voices with engaged audiences
• Able to communicate The Wallich’s work in a human, values led way

What is expected of a charity Ambassador?

• Public association with The Wallich
• Speaking positively about the charity in relevant contexts
• Supporting The Wallich events where appropriate
• Helping connect The Wallich to new audiences
• Abiding by The Wallich’s Ambassador Terms of Reference

Staff and volunteers in purple t-shirts in Aberystwyth. Patrons

What is a charity Patron?

Our charity Patrons have a senior, formal honorary role, aligned with:
• Public leadership
• Policy influence
• Legislative or campaigning impact

Key characteristics of a charity Patron

• High profile, public facing role
• More formal relationship with the organisation
• Clear strategic purpose (e.g. policy, legislation, sector influence)

What is expected of a charity Patron?

• Public endorsement of The Wallich
• Aligns their name with public appeals or campaigns
• Strategic advice or influence within agreed parameters
• Occasional representation or advocacy
• Abiding by The Wallich’s Patron Terms of Reference

Do you want to use your network and experience for good?

Register your interest in becoming a charity Patron or Ambassador for The Wallich in Wales.

To have a meeting with our team, contact: dosomething@thewallich.net